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Insights
Provides business leaders with the latest insights in AI, marketing, and technology


4 Must-Have Email Drip Campaigns to Turn Leads into Students
Email drip campaigns are your 24/7 salesperson, guiding hesitant prospects toward enrollment. For education companies, these automated email sequences answer crucial questions like "Is this program legit?" and "Is this right for my learning style?" without manual follow-up. The most effective campaigns include welcome emails that build trust, strategic sales sequences that drive action, re-engagement campaigns.
Kim Bui
5 days ago4 min read


Begine Fusion Expands to the United States
Begine Fusion is now open for business in the U.S. Discover how our Zoho-powered systems and AI-driven workflows help nonprofits, associations, and service businesses streamline operations and scale smarter.
Evangel Oputa
6 days ago2 min read


Zoho CRM and Sales Process Automation
Explore how Zoho CRM and Sales Process Automation can streamline your sales efforts. Discover Zoho CRM's power to automate and boost efficiency.
Evangel Oputa
Apr 143 min read


Guide to High-Converting Copywriting Frameworks and How to Use Them
Learn practical frameworks that simplify the process of writing impactful copy.
Evangel Oputa
Nov 4, 202412 min read


Case Study: Burger King’s Traffic Jam Whopper Campaign
In 2019, Burger King launched an innovative marketing campaign in Mexico City called the “Traffic Jam Whopper.”
Evangel Oputa
Jul 17, 20244 min read


Begine Fusion Custom GPTs
Unlock the potential of your SME with Begine Fusion's GPTs. Learn how our custom GPTs can revolutionize your business strategy, marketing, l
Evangel Oputa
Dec 2, 20239 min read


Top Conversion Rate Optimization (CRO) Tools
Discover top website optimization tools for Canadian SMEs to boost website conversions.
Evangel Oputa
Apr 26, 20233 min read


Top Social Media Management Tools
Discover how to unlock your brand's social media superpowers with our essential tools, tips, and strategies to boost visibility, fuel growth
Hunter
Apr 16, 20235 min read


Content Creation for small business Owners
Content creation can be a huge undertaking for small business owners. You need time and resources to create quality digital content. In this
Evangel Oputa
Feb 24, 20224 min read


Marketing Automation for Small Businesses
Wondering if marketing automation is the right choice for your small business? Here are the most common benefits of marketing automation.
Evangel Oputa
Feb 4, 20224 min read


Mapping the Customer Journey for Small Businesses
Mapping your customer journey is one of the most important things you can do for your small business. By understanding the different stages
Evangel Oputa
Jan 28, 20223 min read


Understanding Marketing Attribution and Marketing Attribution Models for Businesses.
What is Marketing Attribution? Marketing Attribution is a systematic approach to understanding the relative impact of all marketing...
Evangel Oputa
Jan 18, 20224 min read


3 simple steps to kickstart your own small business in 2022
Starting a business is, in most cases, more difficult than people think. However, if you are prepared to put in the work and go through all
Evangel Oputa
Dec 23, 20212 min read


How to decide on a digital marketing plan (Essential Tips)
How do you go about creating a digital marketing plan? And more importantly, how do you know if your digital marketing efforts are...
Evangel Oputa
Dec 3, 20212 min read


Digital Transformation for Small Business
What is Digital Transformation and why is it important for small businesses? Digital transformation means that your business or...
Evangel Oputa
Nov 16, 20212 min read
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